Nestled on the Gulf of St. Tropez, close to the Maures Mountains, pretty Sainte-Maxime offers a quintessential French seaside escape. With 11km of sandy shoreline, an idyllic Old Town and a reputation for excellent food, this is a top-notch destination for relaxed couples or friends looking to explore a portion of the Côte d'Azur. Although within striking distance of glitzy St-Tropez, the hotels and B&Bs here promise a simpler, more laid-back experience. Unwind in blissful tranquility at our pick of the best places to stay in Sainte-Maxime.

Begin your discovery of the Old Town in the Place du Marché, where stalls laden with cheese, fresh oysters and fragrant Provençal soaps buzz with loyal customers. The nearby streets are lined with bakeries and butchers’ shops, as well as great little eateries. Don’t miss the chance to sample home cooked regional dishes and Provençal wines as you watch the world go by!

Other highlights include paintings of the eponymous Sainte Maxime, the Musée de la Tour Carrée — a fortified 16th-century tower — and the palm and pine-lined promenade, from which you can see fishermen haul in their daily catch and colourful boats bobbing in the harbour. Beachgoers will adore La Nartelle and La Croisette, where you can swim, savour ice cream or sail and kayak in the azure waters. Head back to one of the best places to stay in Sainte-Maxime for a flavoursome seafood supper.