“A hip design hotel in Fitzrovia. Minimalist rooms and suites are pared back but no less luxurious with their super comfortable beds, hi-end toiletries and beautifully crafted wooden walls and floors. Berners Tavern serves modern British cuisine and the bar is where to be seen. Very chic!”
“A hip design hotel in Fitzrovia. Minimalist rooms and suites are pared back but no less luxurious with their super comfortable beds, hi-end toiletries and beautifully crafted wooden walls and floors. Berners Tavern serves modern British cuisine and the bar is where to be seen. Very chic!”
Hotel Review
Situated in a central Fitzrovia spot, just off Oxford Street, is the London EDITION, a chic design hotel whose aim is to blend boutique interiors with a heritage building so that new and old are effortlessly combined — hardly surprising when a name like Ian Schrager is behind the EDITION idea. Also not surprising is that it has been executed to perfection! As you enter the landmark building, you’ll notice a host of traditional features (including an original 19th century stucco ceiling), but also oodles of contemporary glamour from the bold light fittings to the lobby bar with its funky velvet sofas and pool table. Upstairs the rooms and suites are prime examples of minimalist style where less is most definitely more! You’ll find plenty of warm wood, both on the walls and floor, enormously comfy beds with pure white linens (to contrast with the wood) and faux fur throws, and sleek white bathrooms with monsoon rain showers and huge sinks. Everything has been carefully considered from the recycling bins to the Le Labo toiletries, and even better you don’t need a degree to work the lights! All rooms and suites are cut from the same cloth, but the better the room, obviously the more spacious it will be. The best come with a balcony or terrace and London rooftop views. For entertainment there’s not only the aforementioned Lobby Bar, but also the Punch Room, a cosy little wood panelled nook evocative of a traditional 19th century London gentleman’s club, where excellent staff concoct delicious cocktails. Dining is in Berners Tavern a stunning space whose kitchen is overseen by the Michelin starred Jason Atherton. The food is contemporary British and the room is breathtaking with its intricately moulded high ceiling and walls which are decorated with more than 200 pictures (funky modern photographs in beautiful traditional frames). To sum up, The London EDITION is everything you’d expect as a design statement, but it certainly isn’t for anyone who prefers a little more detail to their bedroom decor. However it's a hip choice and a really fun place to stay.
Written by Sarah Empson
Recommended For
- Local exploring
- A fantastic location on the borders of Fitzrovia and Soho. There is plenty you can walk to close by or the tube is right there
- Foodies
- Berners Tavern is overseen by the acclaimed chef Jason Atherton and serves contemporary British cuisine
- City Style
- Elegant common spaces and chic, minimalist accommodation
- Museums
- Check out the British Museum, the National Gallery and the Imperial War Museum, all easily accessible
- Sights nearby
- Be sure to check out the Tower of London, Trafalgar Square, Big Ben and the Houses of Parliament
- Designer Shopping
- Head over to Harrods, Selfridges or meander along Oxford Street
- Other Activities
- Work up a sweat in the hotel gym
- Family Suites
- Gourmet
- Free wifi
- Luxury
- Contemporary
- Disabled access
- 5* Luxury
- Child friendly
- Gym
- Chic
- Historic
- Restaurant
Facilities
- Parking
- Public parking available at a cost of £45 per day
- Wifi
- Free wifi
- Family Suites
- Bar
- Meeting Room
- No pets
- Concierge
- Air conditioning
- Disabled access
- Room service
- Child friendly
- Gym
- Restaurant
Activities
- Museums
- Check out the British Museum, the National Gallery and the Imperial War Museum, all easily accessible
- Sights nearby
- Be sure to check out the Tower of London, Trafalgar Square, Big Ben and the Houses of Parliament
- Theatre
- Go to London's famous West End and take in a show. Shaftesbury Avenue is a short walk away
- Designer Shopping
- Head over to Harrods, Selfridges or meander along Oxford Street
- Other Activities
- Work up a sweat in the hotel gym
Map & Location
What's Nearby
Other Reviews
The London Edition
"Its neoclassical façade is lit like an awards show, the lobby has a lavish 19th-century ceiling and statue-clad fireplace, and Berners Tavern is one of London’s most dandyish dining rooms."
Originally published by Mr & Mrs Smith (view article)
The London EDITION
"Part of Ian Schrager's hotel portfolio, The London EDITION is a great spot for after-work drinks, parties and celeb spottings in Fitzrovia. It will suit those who want more than a bed for the night: there's a Jason Atherton restaurant, 'punch room' bar, Studio 54-style club and a bustling lobby."
Originally published by The Telegraph (view article)
