A dream destination for ramblers, birdwatchers or sea-faring folk eager to get out on the water, Norfolk is also home to ancient castles and historic market towns. Known for its peace and natural beauty, Norfolk is an immensely popular destination with an abundance of accommodation options — from low-key B&Bs to elegant boutique hotels fit for a range of budgets. Many of the best places to stay in Norfolk are hidden away in pretty rural or seaside villages, but some of our favourites offer a warm welcome in bustling markets towns, ideal for lovers of history and culture.
Famed for its expanse of green fields, laced with waterways which give way to marshes, dunes and the sea, Norfolk is an outdoorsy traveller’s paradise. Inland, the rolling countryside is criss-crossed by footpaths and dotted with woods and unspoilt flint villages, and there are walking options aplenty – from gentle rambles to serious hikes. Popular routes include The Peddars Way, following an ancient Roman road, and The North Norfolk Coast Path, though pubs and hotels will be happy to point you in the right direction for the best rambles in the area. Cyclists can zip across the countryside on two wheels, whilst birdwatchers will delight in countless nature reserves — detailed by the Norfolk Wildlife Trust — as well as in the particular tranquility of the Norfolk Broads.
If you’re eager to hit the water, stay in one of Norfolk’s relaxed coastal villages and try your hand at sailing, boating or fishing, before feasting on delectable Cromer crabs or tasty fresh fish. Little ones will adore crabbing off piers or spotting wildlife amidst the rivers and marshes – this is a lovely county to visit as a family if you’re keen to fuel a love of the great outdoors.
Those looking to base themselves in town, on the other hand, will find lots to see and do in both Norwich and King's Lynn. From the impressive cathedral to the Norman Castle, Norwich is appealingly historic, whilst also offering ready access to the restful Norfolk Broads. Catch a play at the Theatre Royal and treat yourself to a delicious dinner at a top-notch restaurant, before heading out to enjoy the city’s buzzing nightlife. King's Lynn is a charming market town filled with merchants' houses and winding streets — again, an attractive base for a weekend away — as are the pretty towns of Holt, Swaffham and Burnham Market.
Many of the best places to stay in Norfolk are historic pubs, offering fantastic food, a friendly welcome and beautifully-appointed bedrooms. Pubs aside, we also have some gorgeous townhouse hotels to recommend, as well as laid-back rural hideaways and smart foodie hotspots. Whether you’re travelling as a couple, as a family or with a great group of friends, Norfolk offers the perfect opportunity to unwind amidst wonderful natural surroundings. This is an increasingly popular destination — especially during the school holidays — so do book your stay well in advance to avoid missing out!
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Norfolk (Norfolk)
This 16th-century property has a new lease of life. Bright and beautifully upholstered furnishings create an artsy vibe in the 9 airy bedrooms in the clubhouse which is home to a restaurant, log fires and a sitting room.
Norfolk (Norfolk)
Seriously stylish 350-year-old coaching inn close to the North Norfolk coast. As well as individually designed rooms and suites there are three dog-friendly bedroom cottages. All are done with bright contemporary style whilst keeping plenty of period features. Excellent food. Family friendly.
Norfolk (Shouldham Thorpe)
A charming Victorian schoolhouse turned B&B, plus self catering cottage and lodges, set on a pretty village green near the Norfolk coast. Brimming with character throughout the rooms are a mix of chintz fabrics, antiques and traditional artwork. Expect hearty breakfasts and superb walking country.
Norfolk (Norfolk)
A traditional country inn boasting an enviable coastal location. Chic rooms mix contemporary style with classical charm; think soft hues, antique style furniture and the odd exposed beam against a smart white finish. An excellent restaurant serves up a modern British fare. A stunning rural escape.
Norfolk
Cosy countryside inn offering comfort and tranquillity. Recently renovated rooms are inviting with classic wooden furniture, traditional fabrics and carefully considered colour schemes. The heart of the inn is its authentic pub restaurant and bar space with fireplace and armchairs. Dog-friendly.
Norfolk (Norfolk )
A charming village pub ideally located to explore this north-western part of Norfolk. The rooms, following a refurbishment, have a fresh feel with soft hues, well placed pieces of art, crisp white linen and beamed ceilings. The bar is atmospheric and the restaurant serves up innovative fare.
Norfolk (Great Bircham)
Set on the royal Sandringham Estate, Church Farm House is a charming guesthouse. Featuring three comfortable rooms and a lovely garden, it's a great base for people looking to explore Sandringham and the surrounding countryside.
King's Lynn (King's Lynn PE30 5DQ )
This charming historic pub with rooms in Norfolk. Chic guestrooms feature plush linens, sink-into carpets and contemporary furniture; book the Rush Suite for heritage features and family-sized living space. Unwind in the cosy pub after a long walk; an inviting country escape.
Norfolk (Great Yarmouth NR29 3LP )
This charming renovated pub sits right on the waterside on the Norfolk Broads. Simple interiors combine contemporary design with rustic touches, from pine fittings to exposed beams; book a luxury self-catering lodge for more living space. Hearty meals available in the pub; a cosy rural getaway.
Norfolk (Little Walsingham)
A beautifully refurbished inn set in a historical village. Six individually styled rooms keep their original period features, the walls are white-washed and there are just a few carefully placed artefacts. A fantastic restaurant serves British classics using the finest local produce.
Norfolk
Lavish, recently restored country inn on a country estate. Much modern art from a famous collector. Bags of character and excellent Mark Hix inspired food.
Norfolk (Blakeney)
A contemporary pub situated in the pretty coastal village of Blakeley. Chic rooms are bright and airy with white-washed walls, crisp white linen, exposed beams and monochrome soft furnishings. Dine in the laid-back restaurant serving innovative British fare. A charming stay.
Norfolk
A quaint Norfolk pub with a selection of charming rooms. Retire to the characterful, comfortable rooms after enjoying some delicious seasonal game from the restaurant. Surrounded by beautiful countryside, it's perfect for a weekend of exploring in Norfolk.
Norfolk (Thursford Green )
A quaint trio of cottages set in picturesque Norfolk. Traditionally designed throughout with cast iron beds, exposed stone walls, flagstone floors and inglenook fireplaces. The relaxed and friendly service, indulgent breakfasts and pretty setting make this a fine choice.
Norfolk (Norfolk )
A delightful hotel and bar in the coastal town of Wells next the Sea. Elegantly styled rooms benefit from enormous sash windows, antique furniture and sink-into beds. A traditional restaurant uses local produce to great effect and there's a buzzing bar too.
Norfolk (Sedgeford)
Intimate, friendly B&B set within walking distance of the dramatic Norfolk coast. The B&B emphasises privacy and relaxation, with well-equipped en-suite bathrooms and the provisions for making your own breakfast as standard. Hot food also made to order, and it is surrounded by renowned restaurants.
Norfolk (Foulsham)
A charming B&B boasting a secluded spot in the beautiful Norfolk countryside. Individually styled rooms are light and airy with a contemporary British country house feel. Indulgent breakfasts are served in a converted barn. A delightful respite after a day spent exploring outdoors.
Norfolk (Norfolk)
A delightful Edwardian townhouse in the historic town of Hunstanton. Traditionally dressed rooms are utterly charming with antiques, chandeliers and chintz fabrics. The bathrooms, however, are a more modern affair. Available half the year for self-catering, it's the ideal spot for a family holiday.
Norfolk (Norfolk)
A charming rural inn set in an enviable location on Norfolk's beautiful coastline. Atmospheric rooms have undergone a sensitive renovation bringing some contemporary style yet keeping the original charm. Downstairs find a warm fire lit lounge, buzzing bar and exemplary restaurant.
Norfolk (Thornham)
Set in a 16th-century building, The Chequers Inn is located in the village of Thornham. Combines original features (think oak beams and flagstone floors) with chic boutique accommodation. Whites, blues and greys echo the property's coastal nature. Features a one Rosette restaurant! A charming stay.
Holt (Letheringsett )
A charming country inn with beautifully styled interiors and impeccable pub fare. Four elegantly styled rooms are traditional yet unfussy, with well placed art, crisp white linen and soft pastel hues; dog-friendly, too. The restaurant uses mainly local produce and there's a great ale selection too.
Norfolk (Titchwell)
This character hotel boasts an enviable location overlooking the Titchwell marshes. Rooms are decorated in warm colours and soft fabrics and furnishings. Briarfields is family and pet friendly and has a very popular restaurant. Great value for money, a true hidden gem!
Norfolk
Comfortable, modernised hotel in the centre of this trendy North Norfolk village, just in-land from the coast. Decent food. Excellent beach walks nearby.
Norfolk (Cley-Next-The-Sea)
Old Town Hall House is situated in the small village of Cley next the Sea. This AA 5* property offers four boutique rooms featuring colourful wallpapers and boasting impressive views of the surrounding area. Be sure to join in with the three-course Friday Night Supper Club in the restaurant!
Norfolk (Swanton Morely)
Located on the tranquil banks of the River Wensum this B&B offers traditional yet luxurious bedrooms that are full of character. Carricks is perfect for those wishing to walk, cycle, fish or slow down in an untouched corner of the countryside. Ideal for rest and relaxation.
Norfolk
A friendly well-run hotel in a Georgian townhouse. Rooms have fresh contemporary interiors yet still with an air of tradition seen in the pleasingly uneven walls and beamed ceilings. The brasserie has a well deserved local following. Excellently placed for both business and local exploring.
Norfolk (Norfolk)
An 18th-century watermill offering a delightful escape, tucked away in the Norfolk countryside. With its rustic chic decor and cosy rooms, every corner invites relaxation. Guests can enjoy top-notch dining at the pub and fine cuisine in the restaurant, alongside inviting gardens. A charming stay.
Norfolk (Cromer)
A family run hotel that's been passed down through three generations. Boasting a secluded setting within mature gardens, an indoor pool and massage hut this is a place to come and unwind. As suitable for children as is for a romantic weekend away. It has a fantastic British restaurant too.
Norfolk (Norfolk)
Recently restored brick-and-flint coaching inn, with oodles of character, a large inviting bar and acclaimed food. Generous, individually designed bedrooms set in a private courtyard. A charming base to explore rural Norfolk.
Norfolk (Coltishall)
Charming country house hotel in Norfolk Broads with its own boat for exploring the waterways. Lovely grounds and lake. Smart individually decorated bedrooms. Sumptuous breakfast, Sunday lunch, proper afternoons teas and hampers provided. Perfect for short breaks, weddings or business conferences.
Norfolk
Small boutique B+B in the heart of Norwich, for great shopping and a good value, relaxed stay.
Norfolk (Kings Lynn)
An elegant rural property set in a beautiful part of Norfolk. Chic rooms are individually styled and boast sink-into beds and egyptian cotton sheets. An indulgent spa and award winning restaurant make this the perfect place to return to after a day exploring the countryside.
Norfolk
Eclectic, welcoming, family-run bolthole of just 10 rooms in a charming market town. Beautiful boutique rooms and elegantly decorated suites. Boasts a popular restaurant famed for its homely cooking, afternoon tea and personal comforts.
Norfolk
Charming traditional pub with a stylish twist - well adapted for families, with log fires and within easy reach of the beach.
Norfolk (NORFOLK )
A chic inn boasting a spectacular setting close to some of Norfolk's most beautiful sandy beaches. Contemporary rooms are light and airy with brightly patterned wallpaper, crisp white linen and modern bathrooms. Downstairs exemplary pub fare is served in the restaurant and there's a cosy lounge too.
Norwich (Norwich)
The Assembly House is set in an historic Georgian building in the heart of Norwich. The individually designed rooms are utterly delightful - spacious, tastefully furnished and with lovely marble bathrooms. Scrumptious dinners or treat yourself to afternoon tea. A simply wonderful stay.
Norfolk
Boutique Norfolk coastal hotel with stunning views. Individually designed rooms offer traditional touches; flagstone floors, chintz wallpaper and sash wallpaper - all with contemporary bathrooms. Stunning modern European cuisine served in a lovely conservatory. Wonderful rural abode.
Norfolk (Burnham Market)
A beautifully renovated Georgian manor house deep in the North Norfolk countryside. Interiors are styled with a fresh take on traditional design with bright pops of colour, and simple modern furniture set beside original features. An owner-managed stay with serious attention to detail. Very chic.
Holt (Norfolk)
Holt's oldest building, a former ironmongers, this hotel promises an Olde World country stay. Rooms are decorated in a traditional style with sumptuous beds, soft throws and Bang & Olufsen sound systems. Bathrooms have underfloor heating. A bustling deli and café attracts locals and tourists alike.
Norfolk (North Norfolk)
A comfortable, modernised country inn with a traditional ambience on North Norfolk's coast road. With access to Holkham estate behind and an expansive sandy beach (one of England's best) just half a mile away. Ideal for beach walks, birdwatching and playing. Good restaurant.
Norfolk
A charming restaurant with room in Reepham. The individually styled rooms ooze old world glamour with their Grand Tour themed decor and quirky characterful furnishings. The on site restaurant has made a name for itself as THE spot in Norfolk for fabulous dinners and afternoon tea. Unique.
Norfolk
Characterful windmill B&B overlooking marshes of Cley, a pretty village near shingle coast where locals swim. Quaint rooms with comfortable beds and wonderful views. Good birdwatching nearby.
Norfolk (Docking)
Restaurant with rooms in the heart of North Norfolk countryside from a Michelin-star team. Five rooms with fabulous views feature pastel palettes & an on-trend combo of vintage and modern pieces. The restaurant serves fabulous British food highlighting produce from small-scale local farmers. A gem!
Norfolk
A charming yet chic gastropub set in a quaint rural Norfolk village. Recently renovated rooms have nods towards the original structure with exposed beams and brickwork but the furniture and fabrics are contemporary. A high-quality British menu pulls a crowd plus there are fabulous local walks.
Norfolk (Norfolk)
Recently refurbished yet traditional hotel overlooking Blakeney's small harbour. Spacious country-style rooms with wooden beams, large sash windows & many with sea views. Classic food is served in the restaurant. Plenty of in-house entertainment including an indoor pool. Ideal for families.
Norfolk (Holt)
Renowned gastro-hotel. A traditionally-furnished small country house hotel in this small coastal village. Great food, but set menu. Morston renowned for seal trips. Sailing.
